PPC for Small Biz"efficient clicks. effective results"
"I
just wanted to let you know that last night I did a Google search using
our keywords and the majority of the time, we were in the top 3, if not
the first. That's great results. Thanks!"
Richard Cauvin
"After turning on our new AdWords campaign from PPC for Small Biz, our investment paid for itself. Anyone who wants to boost traffic to their site, they are a MUST HAVE. The time and money that we saved should be proof for any business wanting to expand on the internet. I strongly recommend them."
Lauren Galey
VP of Marketing
RealEstateProGuides.com
Over the past month, I got 17 new leads. That's 5 times more than previous months. Keep up to good work.
Scott Schoen
KarateAurora.com
PPC Campaigns Done Correctly from the Start
The foundation of our successful PPC marketing service starts with a proper campaign set-up. Defining the campaign structure (i.e. by product, by region, by brand, etc.), selecting the relevant search engines, and determining the geographical targeting are the first steps in the process. Done wrong and your PPC campaign may be doomed from the start.
A good PPC marketing service requires that you effectively:
- Conduct long-tail keyword research, analysis and selection,
- Group your keywords into tightly defined ad groups,
- Write quality ads with A/B split tests,
- Bid to position your ads on the 1st page, &
-
Accurately select campaign settings.
Monthly PPC Management & Optimization
Monthly management of your pay per click campaigns is designed to optimize your keywords, bids, targeting, ad copy, costs and conversions. Due to the effects of competition, seasonality, and changes occurring with search engines and Internet marketing, the ongoing testing and tweaking of your campaigns by a professional (and affordable) pay per click advertising service provider can be the difference between success and failure. Monitoring, analysis, and adjustments made to the PPC marketing campaigns on a frequent and regular basis include:
- Keyword additions and deletions
- Negative keyword additions
- Ad copy testing against control ads
- Bid management to maintain 1st page ad positions
- Campaign data analysis and adjustments
- Google Analytics analysis and adjustments
- Conversion reporting analysis and adjustments
- Ad hoc reporting and special reporting
- Regularly scheduled reports
Our monthly PPC management fees are flat fixed costs and based on the complexity of your campaigns plus the number of search engines that you want to advertise on.
For a free consultation and quote for our affordable PPC marketing services, just call:
1-800-861 - ePro (3776)